Jan tschichold work
Jan Tschichold
German graphic designer (–)
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| Born | Johannes Tzschichhold ()2 April Leipzig, Kingdom of Prussia, German Empire |
| Died | 11 August () (aged72) Locarno, Switzerland |
| Occupation(s) | Calligrapher, typographer, book designer |
Jan Tschichold (German pronunciation:[janˈtʃɪçɔlt]; born Johannes Tzschichhold; 2 April 11 August ), also known as Iwan Tschichold or Ivan Tschichold, was a German calligrapher, typographer and book designer.[1][2] He played a significant role in the development of graphic design in the 20th century – first, by developing and promoting principles of typographic modernism, and subsequently idealizing conservative typographic structures. His direction of the visual identity of Penguin Books[3] in the decade following World War II served as a model for the burgeoning design practice of planning corporate identity programs. He also designed th Jan tschichold typefaces list of names.